Steven Zhu (born 1989), known professionally as Zhu, is a Chinese American electronic musician and singer who has been active since the beginning of 2014, signed to Mind of a Genius Records and Columbia Records. Until mid-2014, Zhu remained anonymous, asking to be judged by his music alone. His debut album, Generationwhy, was released on 29 July 2016. Describing the current music climate as "very black and white", Zhu's manager Jake Udell acknowledged that race played a role in Zhu's initial choice to release his music anonymously